YOUR OWN DEDICATED IN-HOUSE MARKETING MANAGER

We provide you with a dedicated, in-house Marketing Manager to develop then implement an outcome driven marketing strategy that is right for your business.  We take a holistic approach that is directly aligned to your sales and new business strategy.

Although what we do for each client is tailored to their business, we are often asked for examples of the type of services/work we provide our clients.  So, we’ve broken what we do into three key areas; planning, coordinating and implementing.  We’d love to discuss how we can work with your business to provide it with a marketing driven commercial advantage.

[Planning]

A Marketing Plan is crucial to ensure budget and effort is allocated in the most effective areas. So this is where your Marketing Manager will start. Your custom Marketing Plan will include:

  • YOUR BUSINESS OVERVIEW
  • UNDERSTANDING YOUR CUSTOMERS
  • IDENTIFY AREAS FOR GROWTH
  • ALIGN WITH BUSINESS GOALS
  • COMPETITOR OVERVIEW
  • INDUSTRY ANALYSIS
  • CORE OFFERING
  • BRAND REVIEW
  • SALES STRATEGIES
  • PROMOTIONAL ACTIVITIES
  • CUSTOMERS
  • DIGITAL STRATEGY

[COORDINATING]

As your in-house Marketing Manager they will coordinate the delivery of your marketing activities with any external suppliers. With a large network of trusted suppliers you can be confident they will recommend the right suppliers for your requirements and budget. This can include:

  • GRAPHIC DESIGN
  • WEBSITE DEVELOPMENT
  • ADVERTISING CAMPAIGNS
  • MEDIA PLANNING & BUYING
  • VIDEO PRODUCTION
  • PHOTOGHRAPHY
  • PRINTING & SIGNAGE
  • PACKAGING
  • GOOGLE ADWORDS
  • SEO & SEM
  • INFLUENCERS & AMBASSADORS
  • CORPORATE PARTNERSHIPS

[IMPLEMENTING]

As important as planning and coordinating your Marketing Plan is, your Marketing Manager will also be able to complete key marketing tasks, including:

  • CONTENT PRODUCTION
  • SOCIAL MEDIA
  • PR OPPORTUNITIES
  • EVENT COORDINATION
  • BRAND ROLLOUT
  • COPYWRITING
  • ANALYSIS OF DIGITAL REPORTS
  • SPONSORSHIP AND NETWORKING OPPORTUNITIES
  • EDMs & NEWSLETTERS
  • CRM IMPLEMENTATION
  • DELIVER/ASSIST WITH KEY
  • PRESENTATIONS
  • DATABASE STRATEGY

They take the time to understand your business, your customers and your goals to then develop and implement a marketing plan that is right for your organisation. They take a holistic approach to your marketing. One that will provide short term wins and long term success.

Companies who specialise in the niche disciplines illustrated on the left hand page are just that, experts in their discipline. But how do you know which one or combination is right for your business? Understandably their advice is always going to be skewed and biased towards their product/service. These service providers also do not have an understanding of how their product/service relates and integrates throughout your business. It is never as simple and easy as turning on AdWords, buying a radio schedule or signing up to a loyalty program.

Utilising their experience, knowledge and network, your Marketing Manager will ensure the right service providers are engaged. Plus The Marketing Room is completely independent and not aligned to a sales or commission model. They are part of your team and focused on providing the right marketing solution for your business, from top to bottom. And because each business is different it is never going to be a one size fits all. It requires an independent and holistic approach. This is what your Marketing Manager brings to your business.

let’s talk

Why we exist
What we value
What makes us unique

We’d love to catch up to discuss how we can help your business grow.

Please complete the form and we will be in touch to arrange a convenient time.

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